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    The perfect beauty tool

    If you use your fingers to apply cosmetics because it is quick, but hate the mess, uneven results and breakouts, try Yubi, the world's first hybrid applicator.

    Invented by a busy woman, Yubi is built for busy women like you.  

    Gorgeous Skin

    Glowing skin is always in.  And Yubi helps you get it with velvety soft vegan bristles, latex-free sponges and a patented design no other tool can match.

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    Simplify

    Say goodbye to the confusion, expense and clutter of multiple tools.  Multipurpose Yubi gives you the power to apply all your liquid, cream and powder products.

    Bonus: Yubi won't soak up your expensive cosmetics like other tools.

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    Travel Light

    Whether you're going to Paris or just pilates, no one likes schlepping bulky tools around.  

    Do yourself (and your back) a favor and replace them with Yubi.  Lightweight and ideal for travel, Yubi will keep you gorgeous on the go.  

    Get Yubi

    As Seen In

    For Everything You Put on Your Face

    Can I apply foundation with YUBI? (Yes!)

    What about sunscreen?  (Yep!)

    Powder blush?  (Yes, ma'am!)

    More questions?

    Take a peek at our checklist for our recommendations.  

    YUBI USES

    Love

    Yubi Beauty buff brush ticks off all the boxes: highly functional, innovative, luxurious-feeling, multi-use, user-friendly, travel-ready, and super cute! Once I bought this brush and the sponge, I haven't used any other brush or makeup applicator. 

    Won P. Brooklyn, NY

    Flawless Finish

    This product is genius! The smoothness of my makeup looks so natural. People tell me how they love the silky and smooth complication of my skin constantly. Yubi is easy to clean and the brush shapes right back in place. Once you try this product, you will never go back to a regular makeup brush. Yubi is it for me! 

    Jennifer J., Columbus OH

    Best brush ever

    Best brush I've ever used! Even, flawless coverage with any foundation I use!  

    Christine F. - Powell, OH

    Super Fast

    My products now glide evenly all over my face so quickly and smoothly, faster than what I could do with just my fingers, and it’s like nothing I’ve experienced before. 

    Rakhee K., Dix Hills, NY

    Meet the Founder

    Founder and CEO Adiya Dixon Wiggins tells how she invented YUBI to challenge the status quo and make beauty easier for busy women everywhere.  

    Read the story